BuildRoy

BuildRoy is the AI-powered ROI calculator builder that’s basically cheating for B2B teams who want to prove value without breaking a sweat. Think of it as your personal math wizard that turns boring spreadsheets and dusty PDFs into slick, interactive calculators your prospects can actually play with. Marketers, sales engineers, finance leads, and founders use it to stop sending static docs and start showing real, personalized numbers that close deals. You just describe what you want in plain English like “show cost savings of consolidating 5 SaaS tools” and BuildRoy generates a working calculator with inputs, formulas, and outputs in under 60 seconds. No coding, no headaches, no design skills needed. You can customize branding, add conditional logic so the calculator adapts to different scenarios, capture leads with a built-in form, and embed the final result anywhere with a single line of code. It’s built for marketing teams running pricing pages, sales engineers handling RFPs, finance teams quoting deals, and founders pitching investors. BuildRoy replaces clunky tools like Outgrow, Involve.me, and Calconic, and it’s way more legit than sharing a static spreadsheet. Free to try with no credit card required, so you can see the magic before committing. Over 386 calculations have already been run on BuildRoy, proving it’s not just hype it’s actually useful.

AI Powered Calculator Generation

Describe what you need in plain English and BuildRoy’s AI turns your words into a fully functional calculator with inputs, formulas, and outputs. No technical skills required. You can say something like “show the ROI of switching to our software based on team size and hourly cost” and it instantly builds the math, the UI, and the logic. It’s like having a developer on speed dial but way cheaper and faster.

Custom Branding and Design

Make the calculator look like it belongs on your site with full branding customization. Change colors, fonts, logos, and layout to match your vibe. You can tweak inputs, formulas, and styling until it feels right with zero code required. Whether you want a minimalist look or something that screams your brand, BuildRoy gives you the controls to make it yours.

Conditional Logic for Smart Calculators

Add conditional logic so your calculator adapts based on what users input. If someone selects a smaller team size, the calculator shows different savings scenarios. If they pick a specific industry, it adjusts the formulas accordingly. This makes your calculators feel intelligent and personalized, which keeps prospects engaged and more likely to convert. No complex programming needed just simple rules you set up visually.

Lead Capture and Embedding

Built-in lead capture forms let you collect prospect information directly within the calculator. You can require an email to see results, capture names and company details, or just let them play and ask for info later. Then embed the finished calculator anywhere with one line of code whether it’s an iframe, React component, or vanilla JS snippet. It works on any site, any CMS, any platform.

Marketing Lead Generation

Marketing teams use BuildRoy to create embeddable lead magnets that actually convert. Instead of boring eBooks or whitepapers, you build an interactive ROI calculator that prospects want to use. They input their numbers, see personalized results, and you capture their info. It’s a win-win they get value, you get leads. Perfect for landing pages, blog posts, and email campaigns where you need to prove your product’s worth fast.

Sales Deal Acceleration

Sales engineers and reps use BuildRoy to customize calculators per deal during RFPs and demos. Instead of sending a spreadsheet that prospects ignore, you send a live calculator they can tweak with their own numbers. It shows exactly how much money they save, time they reclaim, or efficiency they gain. This turns objections into proof and helps close deals faster because prospects see the math working for their specific situation.

Finance Tool Justification

Finance teams use BuildRoy to build calculators that justify tool purchases, budget allocations, or operational changes. When you need to convince the CFO, a static PDF isn’t going to cut it. Build an interactive calculator that shows ROI, payback periods, and cost savings based on your company’s actual numbers. It makes your case bulletproof and gets approvals faster because decision makers can see the math themselves.

Founder Pitching and Pricing Pages

Founders use BuildRoy to put pricing calculators directly on their website so investors and customers can self serve. When pitching investors, you show them a live calculator that projects revenue, growth, and unit economics. For customers, you build pricing calculators that help them understand what they’ll pay based on their usage. It’s transparent, builds trust, and makes your pitch way more convincing than a slide deck.

Do I need to know how to code?

Nope, not even a little bit. BuildRoy is built for non technical teams. You describe what you want in plain English, and the AI handles the rest. No HTML, no JavaScript, no formulas to write. If you can type a sentence, you can build a calculator. It’s that simple.

Where does my calculator live?

Your calculator lives on BuildRoy’s hosted platform by default, but you can embed it on any website with one line of code. If you’re on the Pro plan, you can even export the files as HTML, React, or vanilla JS and host them yourself. So whether you want it on your site, in a landing page, or in a custom app, you’ve got options.

Will it look like my brand?

Absolutely. You can customize colors, fonts, logos, and overall styling to match your brand identity. The Free plan shows a BuildRoy badge, but Solo and Pro plans let you hide it. You can make the calculator look like it was built by your own team, not a third party tool.

What can the math do?

The math can handle pretty much anything you throw at it. Basic arithmetic, percentages, conditional logic, multi step calculations, lookups, and complex formulas. If you can describe the logic in words, BuildRoy can turn it into working math. It’s powerful enough for enterprise level ROI models but simple enough for basic cost savings.

Can I edit it later?

Yes, you can edit your calculator anytime. Go back and tweak inputs, change formulas, update styling, or add new features. Your changes apply instantly, and the embedded version on your site updates automatically. No need to regenerate or re embed anything.

BuildRoy offers flexible pricing to match your usage. The Free plan is $0 forever and includes 1 saved calculator with up to 10 inputs, hosted at buildroy.com with a BuildRoy badge shown. Solo is $19 per month and gives you 5 calculators, unlimited inputs, embed on any site, lead capture forms, and the option to hide the BuildRoy badge. Pro is $59 per month and includes unlimited calculators, advanced analytics dashboard, export files as HTML/React/JS, removed BuildRoy badge, and custom domain support. If you only need one calculator, you can pay $49 one time per calculator and own it forever with unlimited inputs, embed on any site, JSON and PDF export, brand customization, and no badge. No credit card required to start free.