Pursuit
Pursuit helps you snag government contracts before RFPs drop, giving you the inside scoop on buying signals early.
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About Pursuit
Pursuit is your ultimate sidekick in navigating the complex world of public-sector sales, specifically designed to help businesses score big in the State, Local, and Education (SLED) markets. With a staggering $2 trillion in government spending, the stakes are high, and the journey is often filled with bureaucratic hurdles, endless paperwork, and cryptic budgets. This is where Pursuit shines. By harnessing the power of AI, it meticulously crawls through millions of documents, transcripts, and budget reports to unearth vital intel. Think of it as your all-seeing eye, providing you with real-time buying signals 6 to 18 months before RFPs (Requests for Proposals) even hit the streets. Say goodbye to the old-school guessing game of cold calling into the void. Pursuit arms your sales team with the right contacts and actionable insights, transforming their approach from tedious research to precision selling where success is almost guaranteed. With Pursuit, you're not just playing the game—you’re changing it.
Features of Pursuit
Pre-RFP Intelligence
Stay ahead of the game with Pursuit's ability to surface buying signals 6 to 18 months before RFPs go live. This means your team can approach potential clients as the incumbent, not just another vendor trying to break in.
Comprehensive Entity Database
With access to over 110,000 SLED entities, Pursuit ensures you have a wealth of information at your fingertips. Each entity has unique procurement processes and budget cycles, making it crucial to have a comprehensive understanding of this landscape.
Automated Signal Alerts
Never miss a beat with daily prioritized call lists based on real-time buying signals. From budget approvals to leadership changes, Pursuit keeps your sales team informed, making outreach more targeted and effective.
Native Integrations
Pursuit seamlessly integrates with tools like Salesforce and HubSpot, ensuring that all relevant data flows directly into your existing stack. This means less time on manual data entry and more time focusing on closing deals.
Use Cases of Pursuit
Targeted Outreach
Imagine your sales team getting daily updates on which prospects are actively looking to buy. Pursuit enables targeted outreach by identifying in-market accounts and prioritizing them based on real buying signals.
Efficient Account Management
Account Executives can leverage Pursuit’s Chrome extension to prep for meetings like a boss. With instant access to account intel, they can understand the incumbent, contract values, and recent buying signals to make every call count.
Marketing Campaign Optimization
Marketing teams can use Pursuit to build Account-Based Marketing (ABM) campaigns around real buying signals. By syncing audiences with platforms like LinkedIn, they can push campaigns effectively, resulting in a dramatic lift in conversion rates.
Customer Success Monitoring
Customer Success teams can monitor for churn signals and get alerts 90-180 days before contract renewals. This proactive approach allows them to address potential issues before they escalate, ensuring a smoother renewal process.
Frequently Asked Questions
How does Pursuit help with the SLED procurement process?
Pursuit provides crucial insights and real-time buying signals that allow your team to engage with prospects before RFPs are released, positioning you as the preferred vendor.
What types of organizations can benefit from using Pursuit?
Any company looking to win contracts in the public sector, including state, local, and educational entities, can leverage Pursuit to gain a competitive edge in their sales efforts.
How does Pursuit improve sales team efficiency?
By automating data enrichment and providing prioritized call lists based on real buying signals, Pursuit significantly reduces research time and allows sales teams to focus on high-probability leads.
Is Pursuit easy to integrate with our existing tools?
Absolutely! Pursuit offers native integrations with popular platforms like Salesforce and HubSpot, ensuring a smooth data flow without requiring extensive engineering resources.
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