Dividend Data vs Unlimited leads
Side-by-side comparison to help you choose the right AI tool.
Dividend Data
Stop copy-pasting stock data and just use a formula to get dividends and financials instantly in your spreadsheet.
Last updated: March 11, 2026
Unlimited leads
Unlock 100M+ verified leads with unlimited exports to fuel your business growth and snag 250 free leads to kickstart!.
Last updated: March 1, 2026
Visual Comparison
Dividend Data

Unlimited leads

Feature Comparison
Dividend Data
Spreadsheet Superpowers
This is the core magic. The add-in gives you a library of custom functions (like DIVIDENDDATA_DIVIDENDS, DIVIDENDDATA_RATIOS, etc.) that work directly in your cells. No more tab-hopping to finance sites. You build your own live, updating financial models and dashboards right inside the comfort of Google Sheets or Excel. It automates the tedious data-grunt work so you can focus on the actual analysis.
Deep Dividend & Fundamental Data Dive
Built for the income-focused crowd, it delivers the specific metrics you crave. Get forward dividends, yields, ex-dates, payout ratios, and dividend growth rates instantly. But it doesn't stop there; you also get the full context with PE ratios, EPS, revenue, balance sheet items, and over 100 other fundamental metrics. It's like having a direct feed from the market's brain into your spreadsheet.
30+ Years of Historical Context
You can't make smart decisions with just today's data. Dividend Data hooks you up with decades of historical data for those 80,000+ tickers. This lets you backtest strategies, analyze long-term trends, calculate compound growth rates, and see how a company performed through different market cycles. It's your financial time machine, no DeLorean required.
AI-Powered Research Assistant (Pro Terminal)
Beyond the spreadsheets, their flagship web app, the Dividend Data Terminal, includes an AI Analyst. This is your on-demand research buddy. Chat with it to get summaries, ask complex questions about stocks, and generate insights without digging through 10-Ks yourself. It supercharges your initial research phase before you even build your spreadsheet model.
Unlimited leads
Truly Unlimited Lead Finder
Forget the hassle of managing credits. With Unlimited Leads, you can find and export as many leads as your heart desires—it's the first data provider to offer truly unlimited lead exports. This means you can go all in without worrying about hitting a limit.
Massive Database
Access an enormous database of over 100 million verified contacts and 63 million B2B companies worldwide. Our database is refreshed weekly, so you can trust that you're working with the most current information available, ensuring your outreach is always on point.
Industry-Leading Accuracy
Enjoy peace of mind with a 99% accuracy rate on all the data you pull. Our proprietary validation system ensures that the leads you receive are not just abundant but also spot on, letting you focus on closing deals instead of sifting through junk data.
Powerful Tools Suite
Get equipped with everything you need to supercharge your lead generation process. From a robust lead finder to an email verifier and company search features, Unlimited Leads has you covered. Export leads seamlessly or integrate directly with your favorite CRM and email marketing tools.
Use Cases
Dividend Data
Building a Dynamic Dividend Dashboard
Create a master spreadsheet that tracks your entire watchlist or portfolio. Use formulas to pull in live dividend yields, next ex-dates, payout ratios, and stock prices. Watch it update automatically, giving you a real-time snapshot of your income investments without manual refreshes. Perfect for tracking your dividend calendar.
Screening for Dividend Aristocrats & Growers
Use the historical data functions to screen for stocks with a proven track record. Build formulas that check for consecutive years of dividend growth, analyze growth rates over 5 or 10 years, and filter by safe payout ratios. You can create a powerful, custom stock screener that lives right in your Sheets or Excel.
Performing Deep-Dive Company Analysis
When you find a interesting stock, go deep. Pull 10 years of income statements, balance sheets, and cash flow statements directly into a sheet to build your own financial models and ratio analysis. Calculate trends in debt, margins, and returns on equity without ever leaving your workbook.
Automating Portfolio Performance Reports
Link your portfolio holdings and use Dividend Data to automatically pull in current prices, dividend amounts, and YTD performance metrics. Combine this with your share counts to calculate total portfolio value, projected annual income, and overall yield. Automate your monthly or quarterly performance review reports.
Unlimited leads
Sales Teams
Sales teams can leverage Unlimited Leads to quickly discover and connect with key decision-makers across various industries. The ability to filter leads by role, seniority, and location means you can target your outreach more effectively, leading to higher conversion rates.
Marketing Campaigns
Marketing professionals can use Unlimited Leads to build targeted email lists for campaigns. With verified email addresses and phone numbers, you can craft personalized messages that resonate with your audience, boosting engagement and ROI.
Business Development
For business development reps, Unlimited Leads is a goldmine of potential partnerships and collaborations. Access detailed company information to identify high-potential prospects and tailor your pitch accordingly, enhancing your chances of success.
Recruitment & Talent Acquisition
Recruiters can tap into the extensive database to find potential candidates or clients. Whether you're looking for top talent or businesses to partner with, Unlimited Leads gives you a comprehensive view of the landscape, making your search super efficient.
Overview
About Dividend Data
Alright, let's cut through the Wall Street jargon. Dividend Data is your new bestie for stock analysis, but it lives where you already work: your spreadsheet. Think of it as a magic wand for Google Sheets and Microsoft Excel that summons decades of stock market intel with a simple formula. Done with copying and pasting data from sketchy websites or wrestling with complex API keys? This tool is built for that exact pain point. It's specifically crafted for dividend and fundamental investors who are tired of paying Bloomberg Terminal prices but still want that institutional-grade data. We're talking instant access to dividends, yields, payout ratios, growth rates, full financial statements, earnings, key ratios, price history, and over 100 other metrics. The best part? You just type something like =DIVIDENDDATA_DIVIDENDS("MSFT") and bam, the data appears live. It's got a legit free tier that doesn't ghost you after a trial (2,500 credits monthly, forever), covers over 80,000 tickers with 30+ years of history, and was built by a dividend investor who actually gets what you need. This is for the investor who wants to level up their research game without the institutional price tag or headache.
About Unlimited leads
Unlimited Leads is the ultimate wingman for your lead generation hustle, offering a staggering 100 million verified leads, email addresses, phone numbers, and LinkedIn profiles from over 10 countries! Whether you're a scrappy startup just trying to make a name for yourself or a seasoned enterprise ready to scale, this tool is your secret weapon. Say goodbye to the stress of managing credits or worrying about monthly limits. With Unlimited Leads, the sky's the limit—you can export as many leads as you want, truly unlimited! The platform boasts a 99% accuracy rate, meaning the leads you snag are not only fresh but also reliable. Plus, when you sign up now, you get a sweet bonus of 250 free leads to kick off your outreach journey. Ready to elevate your lead game and crush your sales goals? Let's dive in and unleash the power of Unlimited Leads!
Frequently Asked Questions
Dividend Data FAQ
Is there really a free plan?
Yes, for real! The free plan gives you 2,500 credits every single month, and it never expires. No credit card needed to start. It's perfect for individual investors doing periodic research. You're not getting a 7-day trial that forces you to pay; you get a permanently useful free tier.
How do I get started? Is it complicated?
Not at all. If you use Google Sheets, just install the add-on from the Google Workspace Marketplace. For Excel, get it from Microsoft AppSource. Once installed, a sidebar will appear, and you can start typing the =DIVIDENDDATA... formulas directly into your cells. No coding, no API key setup.
What's the difference between the Spreadsheet add-in and the Pro Terminal?
The Spreadsheet add-in is about getting data into your existing workflow (Sheets/Excel). The Pro Terminal is their full web application with advanced data visualizations, the AI Analyst for chat-based research, and automated portfolio tracking tools. They complement each other; many users start with the spreadsheets and upgrade to the Terminal for deeper analysis.
What counts as a "credit"?
A credit is typically used each time you call a formula that fetches new data. For example, using =DIVIDENDDATA_QUOTE("AAPL", "price") might cost 1 credit. Pulling a longer history might cost a few more. The system is designed so the 2,500 free credits are plenty for substantial individual use.
Unlimited leads FAQ
What does "truly unlimited" mean?
"Truly unlimited" means you can export as many leads as you need without restrictions or credits. No more worrying about hitting a cap—just pure lead generation freedom!
How accurate is your data?
Our data boasts a 99% accuracy rate, thanks to our proprietary validation system. This means you can trust that the leads you receive are not just numerous but reliable and current.
Can I cancel my subscription anytime?
Absolutely! We believe in flexibility. You can cancel your subscription anytime without any pesky fees or long-term commitments. Your satisfaction is our priority.
Do you offer a free trial?
Yes, we do! Sign up now, and you’ll receive 250 free leads to kickstart your outreach. It’s the perfect way to experience the power of Unlimited Leads without any risk.
Alternatives
Dividend Data Alternatives
So you've heard about Dividend Data, the tool that slaps 30+ years of stock market intel for 80k+ tickers straight into your Sheets or Excel. No API keys, no coding, just simple formulas. It's basically the cheat code for dividend and fundamental investors who want deep data without the Wall Street price tag. People hunt for alternatives for all the usual suspects. Maybe the pricing feels off, they need a feature that's missing, or their workflow lives on a different platform entirely. It's all about finding the right fit for your specific investing grind. When you're scoping out other options, keep your non-negotiables front of mind. Think about your budget (free tiers are a vibe), the specific data points you absolutely need, whether it plays nice with your spreadsheet of choice, and if the historical data goes back far enough for your strategy. Don't sleep on the user experience either—if it's clunky, you just won't use it.
Unlimited leads Alternatives
Unlimited Leads is your ultimate lead generation tool, designed to help you unlock a universe of over 100 million verified contacts. It's part of the marketing category, specifically focused on lead generation, helping businesses of all sizes—from scrappy startups to seasoned enterprises—connect with potential clients effortlessly. Users often seek alternatives due to factors like pricing, specific feature sets, or unique platform needs. When scouting for an alternative, think about what features matter most to you, like database size, accuracy, and export limits, to ensure you find the right fit for your business growth.